Nordic Beauty peat is a remedy from pure Finnish wetlands in Karvia* made by nature thousands of years ago. Known already by our ancestors as a traditional beauty treatment.

With their total area of some 89,000 km², the Finnish peatlands are some of the most important in Europe and indeed globally. Finland has the highest proportion of wetlands of any nation in the world. Peat deposits are found throughout Finland, with a greater density to the west and north of the country.

It has been reported that there are in place 850 million tonnes of peat, of which 420 million tonnes is regarded as proved recoverable reserves. This large deposit dates from the Ice Age. Peat at the bottom, resting on the sand or clay or rock of what has been a lake formed by a receding glacier, is typically less than 10 000 years old.

The formation of peat is a biochemical process carried on under the influence of aerobic micro-organisms in the surface layers of the deposits during periods of low subsoil water. As the peat, which is formed in the peat-producing layer, becomes subjected to anaerobic conditions in the deeper layers of the deposit, it is preserved and shows comparatively little change with time.

Peat is rich in biologically active substances, with high quantities of humic and fulvic acids. It also contains bio-minerals, trace elements, vitamins, amino acids, phytohormones and fatty acids, which are bioavailable to the human body.

Due to minerals and anti-oxidants, peat is a powerful anti-aging ingredient. It is able to prevent and preserve signs of aging as it can shield the skin from free radicals and boost collagen production. Peat helps to improve cell turnover, increases elasticity and tightens pores. Peat also has anti-inflammatory properties and has been experienced as beneficial to those with psoriasis, eczema and dry and sensitive skin. Nordic Beauty peat is suitable for masks and other treatment products.

Nordic Beauty peat extract, which is a refined form of peat, as it isolates and extracts specific organic compounds from complete peat. Nordic Beauty peat extract is suitable for serums and creams.

*Karvia in North Satakunta Finland is part of UNESCO Global Geopark net- work to advance businesses with sustainable development. Nordic Beauty Peat is excavated at our own peat land and hence it is totally traceable.

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